Kim Kardashian & Lewis Hamilton go Instagram-official – and relationship experts say the “new rush” may not last

The key findings

* Kim Kardashian and Lewis Hamilton finally confirm their relationship with an Instagram reveal.

* The pairing follows a familiar pattern among high‑profile, high‑achieving individuals whose past relationships struggled under pressure.

* Relationship expert at IllicitEncounters.com, Jessica Leoni explains why the “new rush” of a power‑couple romance is so intoxicating – and why it often doesn’t last.

Kim Kardashian and Lewis Hamilton have finally gone Instagram‑official, after months of speculation linking the reality star and the Formula One champion.

Hamilton posted a video on Instagram featuring Kim in the passenger seat – the first time either has publicly acknowledged the relationship. The pair first fuelled rumours at Super Bowl LX in February, were spotted hand‑in‑hand in Tokyo in March, and sources close to the couple now claim they’re “in love.”

Expert comment from Jessica Leoni

But according to Jessica Leoni, sex and relationships expert at IllicitEncounters.com, the pairing follows a familiar pattern among high‑achieving, high‑profile individuals whose past relationships have struggled under the weight of ambition, fame and relentless schedules.

Commenting on the now Instagram-official couple, she said, “Kim and Lewis are both used to being the most powerful person in the room – and that’s exactly what makes the early rush of a relationship like this so intoxicating. The thrill of the new is unbelievably addictive, especially for people whose lives are built around pressure, performance and public scrutiny.

But that same intensity is often what causes these relationships to crack. When both partners lead, neither is wired to compromise. And that’s when people start seeking emotional intimacy somewhere the power dynamic feels different.

For now, they’re in the sweet spot – the high, the excitement, the escape. But the real story will be what happens when the rush settles and real life returns. That’s where the people left behind often feel the impact most.”

Further Reading

For more on this topic, explore affair dating on Illicit Encounters.

Brits split over what REALLY counts as cheating – and there’s no going back if you do this one thing

The key findings

* New research reveals Brits are far more forgiving of digital slip‑ups than physical or emotional betrayals.

* Liking photos and harmless crushes top the list, while emotional affairs rank as the hardest to excuse.

* Experts say the findings show how modern couples draw very different lines between impulsive mistakes and deeper breaches of trust.

* Study conducted by IllicitEncounters.com, the UK’s largest extramarital dating site

New research has revealed the nation’s surprisingly forgiving hierarchy when it comes to infidelity – and it turns out not all cheating is created equal.

The poll of 2,000 Brits conducted by IllicitEncounters.com, the UK’s largest extramarital dating site, asked respondents to choose the single most forgivable form of cheating from a list of seven common betrayals. 

At the softer end of the scale, liking photos on social media emerged as the most forgivable behaviour, with 29% of people saying they could let it slide. 

18% said they could forgive their partner for having a crush on a work colleague, suggesting that fleeting feelings are seen as human – as long as they don’t turn into action.

Things became murkier when digital behaviour turned more intimate. Flirty texting with an ex was considered forgivable by 15%, while having a dating app profile – even without meeting anyone – was acceptable to 14% of respondents. 

Physical cheating proved harder to excuse. Kissing someone else was seen as forgivable by 11%, but only 9% said they could move past a one‑night stand or sex with someone else. 

The least forgivable act of all was an emotional affair, with only 4% saying they’d be able to look past it.

Sex and relationship expert at IllicitEncounters.com, Jessica Leoni, believes the findings highlight how differently people define betrayal. “Cheating isn’t a one-size-fits-all concept anymore,” she said. “For some couples, liking a photo is meaningless. For others, it’s the start of a slippery slope. What this research shows is that people draw their red lines in very different places.”

Expert comment from Jessica Leoni

She added that emotional infidelity can sometimes cut deeper than physical acts.“Many people see sex as a moment of weakness, particularly if alcohol or circumstance is involved,” Jessica explained. “But emotional affairs require time, secrecy and sustained investment. That’s often why they feel more threatening – they suggest a partner’s attention and affection are being redirected.”

One 34-year-old woman from Manchester, who asked not to be named, said she chose to forgive her husband after he admitted to a drunken one-night stand.

“It was devastating at first,” she said. “But when we talked it through, I realised it hadn’t been about feelings – it was a stupid decision in a single moment. What would have hurt more is if he’d been confiding in someone else for months behind my back.”

Leoni added that forgiveness often depends on context. “People are more likely to forgive something they can rationalise,” she said. “If it feels impulsive, they may see it as salvageable. But if it feels calculated or emotionally invested, it can be harder to come back from.”

Results

Which of these do you consider the most forgivable?

  • Liking photos on social media 29%
  • Having a crush on a work colleague 18%
  • Flirty texting with an ex 15%
  • Having a dating app profile 14%
  • Kissing someone else 11%
  • Sex with someone else 9%
  • An emotional affair 4%

Further Reading

For more on this topic, explore affair dating on Illicit Encounters.

The ‘Kiss Cam Effect’: Affairs Site Reports 31% Spike in CEO Sign-Ups After Coldplay Concert Goes Viral

The key findings

* Viral Coldplay ‘kiss cam’ moment sparks panic among execs, driving a 31% surge in CEO-level sign-ups

IllicitEncounters.com saw a sharp uptick in high-profile professionals seeking discreet dating compared to the same period last year

* Sex and relationships expert calls it a “masterclass in how not to behave when mixing business and pleasure”

In the days following that now-infamous Coldplay concert moment – when now former Astronomer CEO, Andy Byron, and his Chief People Officer, Kristin Cabot, found themselves unwilling stars of the kiss cam – IllicitEncounters.com, the UK’s largest extramarital dating site, has recorded a dramatic 31% increase in high-profile executive sign-ups.

Dubbed the ‘Kiss Cam Effect’, new data from the site reveals this spike came directly after the viral clip exploded across social media, showing the red-faced pair squirming as Coldplay frontman Chris Martin quipped: “Either they’re having an affair or they’re just very shy.”

For executives with reputations to protect, the message couldn’t be clearer: indiscretion in the digital age can be career-ending.

Expert comment from Jessica Leoni

Jessica Leoni, sex and relationships expert at IllicitEncounters.com, explains, “The Coldplay ‘kiss cam’ moment was a masterclass in how not to conduct a discreet relationship in public. It’s gone viral because it’s awkward, juicy, and deeply relatable. But behind the humour is a stark warning – especially for high-powered professionals.

Our data shows a clear panic response from the executive world – from Thursday to Sunday, we saw a huge 31% rise in sign-ups of CEOs compared to the same period last year, and this peaked on Saturday when Byron’s resignation was announced. 

It seems the message is loud and clear: if you’re going to mix business with pleasure, at least do it discreetly. This incident has brutally underscored the absolute necessity of privacy for high-profile individuals, driving them straight to platforms like ours – where discretion is not just encouraged, but built-in.”

One new user, a 45-year-old married CEO from Manchester (who asked to remain anonymous) said, “I watched that Coldplay clip with my stomach in knots. You could see it on their faces – they knew they were caught. I signed up to IllicitEncounters within minutes. I travel a lot with my PA and let’s just say things have got… blurred. There’s no way I’m ending up on TikTok and being forced to resign – so I figured if I want to have an affair, it has to be with someone outside of work and on a platform which guarantees discretion, so here I am.”

The surge in executive sign-ups signals a frantic dash among top professionals to find secure, discreet spaces for their affairs – before they become the next viral video.

IllicitEncounters.com says it’s seen similar sign-up spikes following other high-profile exposure moments, but few have triggered such a sharp, demographic-specific response as the Coldplay incident.

As Leoni puts it, “Discretion isn’t optional when your name’s on the office door. And now, more execs are realising that than ever before.”

Further Reading

For more on this topic, explore affair dating on Illicit Encounters.

Boffins are declared best in bed, according to new poll – Brains trump brawn when it comes to sex appeal

The key findings

* 79% say intelligence makes someone more sexually attractive – with degree-holders rated better in bed.

* People living in university towns are more likely to have more pulling power, with Cambridge declared the city with the best lovers.

* Doctors, academics and lawyers top the list of most lusted-after careers when it comes to lovers.

* Study conducted by IllicitEncounters.com, the UK’s largest extramarital dating site

It turns out brains really are the new six-pack – with clever clogs declared the best lovers in Britain, according to a new poll from IllicitEncounters.com, the UK’s leading affairs site.

In a survey of 1,500 members, a staggering 79% admitted that intelligence made someone instantly more sexually attractive, with nearly seven in ten (68%) claiming degree-holders were better in bed than their non-graduate counterparts. For 74% of respondents, the most memorable sex of their life came courtesy of someone they’d describe as “intellectual.”

It’s bad news for gym buffs and influencers, with just 18% saying their fittest lover was also their best, and only 6% confessing that someone active on social media had ever left a lasting impression. In fact, more than half of respondents said they found bookish partners to be more adventurous in bed, while 59% said postgrads were the most confident and communicative between the sheets.

Many members cited emotional intelligence as the real turn-on, with 52% agreeing that “smart people make sex feel more meaningful.” When asked what they look for in a lover, 63% said they were more likely to message someone who mentioned a university degree in their profile – a strong indicator that smart is, quite simply, sexy.

The survey also revealed the most lusted-after careers, with doctors (61%), academics (37%), and lawyers (36%) topping the list. Tech workers (30%) and teachers (27%) also scored highly, while reality TV stars and influencers were considered the least desirable partners (6%).

In a battle of the brainy cities, Cambridge (64%) came out on top as the place most associated with the best lovers, followed by Oxford (59%), Edinburgh (57%), London (56%) and Bristol (49%). Whether it’s punting or passion, it seems university towns have a clear advantage when it comes to pulling power.

Expert comment from Jessica Leoni

Jessica Leoni, sex and relationship expert at IllicitEncounters.com, said “This poll busts the age-old myth that the best lovers are the ones with the best bodies. What we’re seeing time and time again is that our members value curiosity, creativity and communication far more than physical perfection – and that’s what brainy people tend to bring to the bedroom.”

She added: “Smart lovers know how to listen, how to tune in, and how to make their partner feel seen. And when you combine that with emotional intelligence and a little imagination, you’re in for fireworks – not just between the sheets, but beyond.

So if you’ve been spending all your time in the gym, you might want to swap the dumbbells for a decent book – because when it comes to sex appeal, brains are back in fashion.”

Results
Top 10 Brainy Cities with the Best Lovers

  1. Cambridge – 64%
  2. Oxford – 59%
  3. Edinburgh – 57%
  4. London – 56%
  5. Bristol – 49%
  6. Glasgow – 44%
  7. Manchester – 42%
  8. Leeds – 39%
  9. Brighton – 29%
  10. Durham – 23%

Top 5 Most Lusted-After Careers:

  1. Medical Professionals – 61%
  2. Academics / University Lecturers – 37%
  3. Lawyers – 36%
  4. Tech Professionals / Engineers – 30%
  5. Teachers – 27%

 5 Least-Desired Careers

  1. Reality-TV Personalities / Influencers – 6%
  2. Personal Trainers / Fitness Instructors – 8%
  3. Estate Agents – 9%
  4. Retail workers – 10%
  5. Accountants – 11%

Further Reading

For more on this topic, explore married dating on Illicit Encounters.

UK’s Sexiest Politicians For 2024 Revealed

The key findings

* Nigel Farage and Suella Braverman are officially the UK’s sexiest politicians.

* With 23% of the female vote and 21% of the male vote, Nigel Farage and Suellla Braverman top the list.

* The Tories beat Labour as the sexiest overall party.

* The results come from a survey of members on IllicitEncounters.com, the UK’s leading dating website for married people.

With the general election just weeks away, IllicitEncounters.com, the UK’s leading dating website for married people, has asked its members to take part in a poll to find out which politician they find sexiest.

In a surprise twist, the ever-controversial Nigel Farage, leader of Reform UK, has clinched the top spot, capturing 23% of the female vote. 

Not far behind, rugged and ready Conservative Johnny Mercer snagged second place (18%), with his military background clearing striking a chord with the ladies.

Hot on his heels is Labour leader Keir Starmer, who pulled in 16% of the vote, followed oddly, by Jacob Rees-Mogg (12%) whose old-school charm is seemingly setting hearts aflutter.

Conservative Ben Everett, who came under fire for posting ‘thirst trap’ photos on Instagram in November last year made the top 5 with 9% of the vote.

Sadly for Prime Minister Rishi Sunak, his star seems to have dimmed since 2020, when he topped the poll, this year gaining just 3% of the vote.

For men, the sexiest female politician is, rather controversially, Conservative Suella Braverman (21%).

Expert comment from Jessica Leoni

Close on her heels is Labour’s Rosena Allin-Khan with 19%. Dr. Allin-Khan’s blend of compassion, intelligence, and striking looks clearly makes her a standout politician.

Conservative Esther McVey and former GB News presenter rounded off the top 3 with 15% of the vote.

Overall, the Tories came out on top taking 51% of the total vote share across both male and female categories, making them the sexiest party, compared to a disappointing 28.5% for Labour.

Jessica Leoni, sex and relationships expert at IllicitEncounters.com said, “The latest poll on the UK’s sexiest people in politics has thrown a bit of a curveball with Nigel Farage and Suella Braverman crowned the reigning hotties.

When it comes to what makes politicians sexy, it’s not just about looks – it’s about swagger, confidence, and a dash of power that gets the heart racing. Nigel Farage, with his unapologetic, cheeky grin and devil-may-care attitude, seems to channel that bad boy charm women can’t resist – and his appearance on ‘I’m A Celebrity Get Me Out of Here’ last year clearly worked wonders for his image.

Meanwhile, Suella Braverman’s poised, no-nonsense demeanour exudes a fierce passion and authority that’s seemingly undeniably attractive for a lot of men.

Politics isn’t just about policies – it’s also a stage where charisma shines, and let’s face it, a little bit of controversy adds a spark of sexual intrigue too. 

Our poll will be running for our members right until election day, and I have no doubt we’ll see these politicians shuffling up and down this list based on their actions over the next couple of weeks!”​

Results
Sexiest 
Male Politicians
Nigel Farage, Reform UK – 23%
Johnny Mercer, Conservative – 18%
Keir Starmer, Labour – 16%
Jacob Rees-Mogg, Conservative 12%
Ben Everett, Conservative 9%
Ed Miliband, Labour 7%
James Cleverly, Conservative 4%
Rishi Sunak, Conservative 3%
Ed Davey, Liberal Democrats 2%
Other 6%

Sexiest Female Politicians
Suella Braverman, Conservative 21%
Rosena Allin-Khan, Labour 19%
Esther McVey, Conservative 15%
Penny Mordaunt, Conservative 14%
Angela Rayner, Labour 9%
Laura Trott, Conservative 6%
Dawn Butler, Labour 4%
Anum Qaisar, Scottish National Party 3%
Lisa Nandy, Labour 2%
Other 7%

You’re more likely to get DUMPED today than any other day of the year! 

The key findings

* The Tuesday before Valentine’s day is the day you’re most likely to get dumped – compared to any other day of the year!

* 38% of people have broken up with their partner in the week leading up to Valentine’s Day

* The most popular day to get dumped is Red Tuesday!

* The number one most popular way to dump someone is by text
* Results come from a new survey by IllicitEncounters.com, the UK’s leading dating website for married people

You’ve been warned! More couples split in the week leading up to Valentine’s day than any other day of the year with Red Tuesday (Tuesday 8th February) the most popular day to get dumped. Will your relationship survive?

38% of people have broken up with their significant other in the week leading up to Valentine’s day. With a whopping 46% of those ditching their partners on Red Tuesday. A further 8% have actually called it quits on Valentine’s day itself – savage.

Results come from a new survey of 1800 members of IllicitEncounters.com, the UK’s leading dating website for married people.

The most popular way to throw in the towel was by text message 30% followed by breaking up in-person 26%. 

Put your phone on do not disturb mode today as the third top method of contact to dump your partner is by calling them 23% 

You only really need 140 characters to break someone’s heart as 14% claim to have ditched their partner via social media.

4% of people didn’t even deliver the news themselves. Opting instead to get a friend or relative to do it on their behalf – don’t shoot the messenger.

Best to avoid the postman today, as 3% of people send a letter to break the news that they no longer want to be together.

Florence, 35, Devon, a member using the site said ‘I think there’s a lot of pressure leading up to the day that makes you question whether you even want to celebrate your relationship, least of all be in it. With it being so early on in a new year I think you start having revelations about each other as early as January and any doubts increase in intensity leading up to February reaching that crescendo a week before.’

Expert comment from Jessica Leoni

Jessica Leoni, sex and relationships expert at IllicitEncounters.com, said ‘Love is in the air! But not for everyone. The lead-up to Valentine’s day can be tense – it’s likely we’ve all either dumped or been dumped this week in the past so a little anxiety today is only natural. It’s better to pull that band-aid quickly than delay hurting someone. You’ve got to be cruel to be kind. As many of us revel in the romance of the week ahead, spare a thought for the hordes of people mending broken hearts today.’

Method of breaking up

Text message 30%
In person 26%

Phone call 23%

Via social media 14%

Through a friend or family member 4%

By post 3%

About the research

NOTES TO EDITOR
IllicitEncounters.com is the UK’s leading dating website for married people and the leading authority on infidelity. With over 1,000,000 genuine UK users since 2004, you’re sure to find your perfect match.

Established in 2004, we have been providing a meeting place for like-minded married and attached people for nearly 12 years. Our members have one thing in common – they are all looking for a little romance outside their current relationship. Whether that’s the occasional bit of flirtatious chat, a regular coffee date, or a full-blown affair, that’s up to them.

We’re always more than happy to talk about IllicitEncounters.com – please contact Christian Grant through the details below – but we’re not willing to speak publicly about SaraHartley.net at this moment in time.
 

Email: presspr@illicitencounters.co.uk
 

Mobile: 07824 353986
 

Don’t get mad, get even – how a third of women cheat in revenge after their partner strayed previously, according to a new survey

The key findings

* A quarter of men ‘revenge cheat’ after discovering their lover has been unfaithful;

* The vast majority of revenge cheaters (82%) feel justified in having an affair to ‘get their own back’ on lover’s betrayal;

* Big rise in revenge cheating since the end of lockdown as new freedoms spark a surge in affairs;

* Results are from a new survey of 2,000 people by IllicitEncounters.com, the UK’s leading affairs site

A third of women cheat in revenge after their partners previously strayed, according to a new survey

Slightly fewer men (26%) also ‘revenge cheat’ to get their own back from an earlier betrayal.

The vast majority of revenge cheaters (72%) said they felt justified in having an affair because their partner erred first.

More men (54%) than women (48%) are likely to own up to a revenge affair to show their partner the error of their ways.

The most common way that people revenge cheat is through meeting a new partner on a dating website or app, chosen by 42% of respondents, followed sleeping with a former lover or friend (28%), contact through social media (12%), a work romance (10%) and a pick-up at a bar or club (8%).

There has been a 12% rise in revenge cheating since the end of lockdown as the new freedoms sparking a surge in affairs. The results are revealed in a new survey of 2,000 people by IllicitEncounters.com, the UK’s leading affairs site.

Being caught did not stop 44% of cheats from carrying on seeing a lover, despite telling their partner the affair was over.

The survey found that less than a quarter of people (23%) end their relationship after discovering an affair.

Far more (30%) stay with their partner and then get their revenge by having an affair of their own.

The survey found that a third of couples (32%) used lockdown to make a fresh start while stuck at home together for 18 months.

That involved confessing to a past fling for 13% of women and 10% of men.

Expert comment from Jessica Leoni

IllicitiEncounters.com sex and relationship expert Jessica Leoni said: “Revenge cheating has never been more popular.

“More people are taking the view: don’t get mad, get even, and concluding that the best way to get over an affair is not by being a doormat and accepting it but by getting out there and avenging it.

“The last two months have seen a surge in revenge cheating as people who have discovered past betrayals during lockdown and used the new freedoms to get their own back.”

IllicitEncounters has enjoyed its busiest month for new registrations in a decade as unhappy spouses use the end of lockdown to have some fun.

Another factor in the surge has been Health Secretary Matt Hancock’s affair, with men in particular encouraged by him cheating on his wife to seek a new relationship.

Every day around 30,000 people are having an affair on IllicitEncounters and more than a million people have registered with the site since it was launched 18 years ago.

Top 5 ways people revenge cheat

1 Seeking new partner on a dating site or app

2 With a former lover or friend

3 Connecting with a new partner through social media

4 Work romance

5 Pick-up in pub or club

Case Study

“Sex with the ex was even better the second time round:” rampant bar manager Chloe bedded the boy she lost her virginity to 15 years later

* The randy pair were reunited after meeting on IllicitEncounters.com, the UK’s leading affairs site

A rampant bar manager has told how she bedded the boy she lost her virginity to 15 years later – after they were reunited on a cheating site.

Chloe, 30, from Stevenage, Herts, was keen to have an affair after the sex in her long-term relationship went stale after the birth of her two sons.

And she was stunned when she went looking for a ‘bit on the side’ on IllicitEncounters.com, the UK’s leading affairs site, to discover her first love Paul, 31, was also trying to cheat at the same time.

Chloe said: “I messaged him immediately and said: ‘Fancy seeing you here! What a small world.’

“He got back to me in minutes and within an hour we were arranging to meet up at a hotel for sex.

“We were both curious to see how we had each changed and whether the sex would be as good the second time around.

“Well, I can confirm that it was even better – we had both learned a few new tricks since we were at school!

“It was great seeing Paul again after all these years and we slept together a few more times after that first encounter but we split up the first time for a good reason and we knew we didn’t want to leave our partners for each other.

“Having an affair was much more fun and had no consequences for our partners and our children.”

Chloe had settled down with security manager Ian, 34, the man she dated after splitting with Paul.

She said: “Paul was my first love and we fell in love at school and were both virgins when we first made love.

“After that, we were rampant for the next two years and I had the best sex of my life with him.

“We split up after leaving school when Paul went to university and I pursued a new career working in pubs and clubs.

“Paul moved abroad and I thought I would never see him again.

“I met Ian and decided to have a family.”

Everything was fine with Ian for ten years before things got boring after they started a family.

Chloe said: “The relationship became a bit of a slog and we both stopped making the effort.

“Ian put on weight and I stopped fancying him. I didn’t want to split up the family but I did want the excitement of a new relationship.

“I went on IllicitEncounters the first time a couple of years ago and ended up having a year long affair with an insurance manager.

“He was stuck in a sexless marriage, too, and we had a lot of fun.

“I took a bit of break when we split up and Covid happened and then went back on the site to discover Paul was back in the UK and looking to cheat.

“Since we split up the second time, I have been seeing another man who works in IT. It suits me to have affairs and not get heavy with anyone.”

NOTES TO EDITOR
IllicitEncounters.com is the UK’s leading dating website for married people and the leading authority on infidelity. With over 1,000,000 genuine UK users since 2004, you’re sure to find your perfect match.

Established in 2004, we have been providing a meeting place for like-minded married and attached people for nearly 12 years. Our members have one thing in common – they are all looking for a little romance outside their current relationship. Whether that’s the occasional bit of flirtatious chat, a regular coffee date, or a full-blown affair, that’s up to them.

Check out what our users are saying to each other in our live Lockdown Forum: www.illicitencounters.com/lockdown/pr


Username: pr
Password: openthel0ck4me

About the research

We’re always more than happy to talk about IllicitEncounters.com – please contact Christian Grant through the details below – but we’re not willing to speak publicly about SaraHartley.net at this moment in time.

Email: presspr@illicitencounters.co.uk

Mobile: 07824 353986

Twitter: @cheatsafer

You’re Caught! Top 10 Apps that Bust Affairs

The key findings

* Wives catch husbands cheating on Whatsapp more than any other app
* Apple users are in second place – being busted via iMessage
* Third and fourth most popular apps to catch a male loverat are Facebook and Instagram
* Less cheats are caught via Skype than any other app – making Skype the safest for sneaky liaisons!
* Survey conducted by IllicitEncounters.com the UK’s largest extramarital dating site

Has your husband got a phone addiction or are they being unfaithful?


IllicitEncounters.com surveyed 600 of its female members who have previously caught their husbands cheating on apps.

Turns out you’re most likely to get caught cheating via Whatsapp (20%), followed by iMessage (17%) and Facebook (15%).

The safest app for sneaky liaisons is Skype as only 0.5% of affairs have been busted via Skype!

Whatsapp

Whatsapp may seem like a good place to have illicit chats – keeping conversations segregated from your normal mobile text messages, however a whopping 20% of women have caught their partner cheating this way. If you don’t securely password protect your phone or switch off notifications and hide your apps – a quick Whatsapp stalk and any naughty messages can easily be discovered.

iMessage

Apple users beware – the second biggest app to bust affairs is the iPhone’s iMessage app – which is often linked to multiple devices such as iPads, MacBooks or even an Apple tv. Apple fans need to take note of where their messages are going to – and how easily these can be accessed. 17% of women have caught their partners cheating via iMessage.

Facebook

Facebook is a minefield for infidelity, with 15% of women catching their husbands out via Facebook. Leaving your Facebook logged in and unattended can be a grave mistake around suspicious partners. Disclaimer – login details automatically save onto the Facebook messenger app – so unless you delete your messenger account from a suspecting partner’s handset – they can easily switch between their own account and yours.

This type of infidelity is opportunistic and convenient – and more often than not is with somebody you already know. 64% of women who caught their partners cheating on Facebook admitted to personally knowing their husband’s lover.

Instagram

Adultery on instagram is ripe, with 12.5% getting caught this way. Not only is it easy to spot when your partner has been liking other women’s pictures, it has an inbuilt chat interface that can get you in trouble.

Gmail

Adulterers might think they’re being discreet when pinging emails back and forth with their lovers – but unless their notifications are switched off a wife might spot a sexy message over her husband’s shoulder if she’s in the right place at the right time. A whopping 10% of love affairs have been busted by popular email app Gmail!

Tinder

Tinder is the obvious app to catch a cheat, with 7.5% of affairs being busted by Tinder – having this app on your phone when you’re in a committed relationship is a cause for concern. Perhaps a smaller number of people get caught this way because they hide the app well in secret folders and have good password security on their phones.

Snapchat

Messages on snapchat may seem discrete, one minute they are there, next minute they are gone! Snapchat allows users to send pictures or videos which once viewed will self-destruct and disappear off your phone forever – that is, unless you screen grab them. Some husbands just can’t help themselves, and several wives have found shots of ladies on their phones from snapchat.

Snapchat also has a snap maps feature that can track your partners location, another sure fire way to catch them cheating. You can even check who your partner has been snapchatting with the most with friends’ emojis – if it’s regularly with an unfamiliar lady this is sure to set off alarm bells. 5.5% of affairs have been busted by snapchat.

Kik

Kik is the favourite app for adultery, a previous study on IllicitEncounters.com confirmed that over half of users (57%) have downloaded Kik to chat to their lovers. Surprisingly only 4% of men have been caught cheating on Kik by their wives.

Find my friends

Find my friends is a tracking app – used to easily locate your friends or family. A favourite for parents wanting to keep tabs on their teenage kids, it’s also one of the top apps for finding cheating husbands. 2% of men have actually been caught in the act this way.

Skype

A very small number of philanderers have had their love affairs exposed via Skype (0.5%). A popular video and chat app – Skype also allows you to disguise your phone number by giving you the option of changing the digits – meaning calls to an illicit lover are also harder to track down.

Expert comment from Jessica Leoni

IllicitEncounters.com sex and relationships expert Jessica Leoni said “Every Tom, Dick or Harry is on Whatsapp – just because it isn’t your mobile devices inbuilt messaging app does not mean it’s top secret Sherlock!

Apple users need also to be extra careful when chatting to their mistress via iMessage – messages can show up on multiple devices – which really puts you in the danger zone. 

The killer reason men are getting caught out cheating is due to notifications being switched on. Just switch them off lads! Be more discreet, password protect or hide apps and use aliases for your lovers instead of their real names.

If you want to have an affair it’s also best to just keep it off social media – friending your lover online is a sure fire way to getting caught.”

Percentage of Affairs Busted by Apps

Whatsapp 20%

iMessage 17%

Facebook 15%

Instagram 12.5%

Gmail 10%

Tinder 7.5%

Snapchat 5.5%

Kik 4%

Find my friends 2%

Skype 0.5%

Other 6%

Beware of Red Tuesday – top day of the year to be dumped is today

The key findings


* The Tuesday before Valentine’s day is the day you’re most likely to get dumped – compared to any other day of the year!
* 36% of people have broken up with their partner in the week leading up to Valentine’s Day
* 2 out of 3 of those broke up with their partner on Red Tuesda
* The number one most popular way to dump someone is by text!
* Results come from new survey by IllicitEncounters.com, the UK’s leading dating website for married people


It’s the week of love, but not for everyone.

Beware, as Red Tuesday, only six days before Valentine’s day – is the day you’re most likely to get dumped! As if this year couldn’t get any worse.

36% of people have broken up with their significant other in the week leading up to Valentine’s day. A staggering 2 out of 3 of those have ditched their partners on Red Tuesday (67%).

Results come from a new survey of 2000 members of IllicitEncounters.com, the UK’s leading dating website for married people.

A further 28% ended things in the week leading up to the big day.

5% actually called it quits on Valentines day itself – savage. 

Whilst some of us are preparing gifts and declarations of love – others are scheming on how to escape their relationships.

The most popular way to throw in the towel was by text message 32%, followed by a phone call 24%. 

Only 20% of people broke the news to their partners in person.

A whopping 16% ditch their partner via social media, turns out you only really need 140 characters to break someone’s heart.

6% of people didn’t even deliver the news themselves. Opting instead to get a friend or relative to do it on their behalf – don’t shoot the messenger.

Best to avoid the postman today, as a shocking 2% send a letter to break the news that they no longer want to be together.

Covid-19 is going to make this year’s Red Tuesday that much worse, with stay at home orders, couples who live together will struggle to move on. 

No doubt the pandemic has had an impact on many relationship breakdowns in the course of the last year, with a previous poll of 1500 married affair-seekers, indicating 82% agree their relationship with their spouse has suffered due to the covid restrictions.*

Expert comment from Jessica Leoni


Jessica Leoni, sex and relationships expert at IllicitEncounters.com, said ‘Ohh, he did you dirty girl! What a way to seal the deal. 

As many of us revel in the romance of the week ahead, today tons of people are going to be trying to mend their broken hearts, giving a whole new meaning to lovesick.

Sometimes you’ve got to be cruel to be kind. If people are dishing out break-ups just before Valentines day, it’s best to leave the table gracefully. 

Red Tuesday is spurred on by guilt, fear, and perhaps a little pity for the other half. If you’re not quite as loved up as you think you should be, leading up to the most romantic day of the year, then there’s no surprise why you might want to cut ties. 

My advice to the jilted lovers, don’t be too hard on yourself. Valentines day puts a lot of pressure on couples, and if your relationship is already on the rocks, V-day is only going to rock the boat.”


Method of breaking up

Text Message 32%
Phone call 24%
In person 20%
Via social media 16%
Through a friend or family member 6%
By post 2%


* Poll by IllicitEncounters.com, 14th January 2021
 

NOTES TO EDITOR

IllicitEncounters.com is the UK’s leading dating website for married people and the leading authority on infidelity. With over 1,000,000 genuine UK users since 2004, you’re sure to find your perfect match.

Established in 2004, we have been providing a meeting place for like-minded married and attached people for nearly 12 years. Our members have one thing in common – they are all looking for a little romance outside their current relationship. Whether that’s the occasional bit of flirtatious chat, a regular coffee date, or a full-blown affair, that’s up to them.

About the research

We’re always more than happy to talk about IllicitEncounters.com – please contact Christian Grant through the details below – but we’re not willing to speak publicly about SaraHartley.net at this moment in time.

Email: presspr@illicitencounters.co.uk

Mobile: 07824 353986

Twitter: @cheatsafer

You’re Caught! The Top Ten Apps that Bust Affairs!

What the numbers show

* Apple users most likely to get caught cheating
* Second and third place are Facebook and Whatsapp apps 
* Adulterers have even been caught cheating by smart speaker Alexa
* Survey conducted by IllicitEncounters.com the UK’s largest extramarital dating site

IllicitEncounters.com surveyed 500 of it’s female members who have previously caught their husbands cheating on apps!

Turns out you’re most likely to get caught cheating via iMessage (23%), followed by Facebook (18%) and Whatsapp (14%).

Shockingly there’s even a chance you can get caught cheating by your smart speaker, with a handful of affairs busted by Alexa (1%).

iMessage
Apple users beware – the top app to bust affairs is the iphone’s iMessage app – which is often linked to multiple devices such as ipads, laptops or even apple tv. Apple fans need to take note of where their messages are going to – and how easily these can be accessed. 23% of women have caught their partners cheating via iMessage.

Facebook 
Facebook is a minefield for infidelity, with 18% of women catching their husbands out via Facebook. Leaving your Facebook logged in and unattended can be a grave mistake around suspicious partners. This type of infidelity is opportunistic and convenient – and more often than not is with somebody you already know. 52% of women who caught their partners cheating on Facebook admitted to personally knowing their husband’s lover.

Whatsapp
Whatsapp may seem like a good place to have illicit chats – keeping conversations segregated from your normal mobile text messages, however, a whopping 14% of women have caught their partner cheating this way. If you don’t securely password protect your phone or switch off notifications and hide your apps – a quick Whatsapp stalk and any naughty messages can easily be discovered. 

Tinder
Tinder is the obvious app to catch a cheat, with 13% of affairs being busted by Tinder – having this app on your phone when you’re in a committed relationship is a cause for concern. Perhaps a smaller number of people get caught this way because they hide the app well in secret folders and have good password security on their phones.

Instagram
Adultery on instagram is ripe, with 11% getting caught this way. Not only is it easy to spot when your partner has been liking other womens pictures, it has an inbuilt chat interface that can get you in trouble. A favourite of a younger demographic, more than half of the women who discovered their husbands illicit antics on instagram are under 35 years old.

Zoom
A number of philanderers have had their love affairs exposed while on a Zoom call! 

Zoom, a popular video app, has seen a peak of registrations since lockdown, with many companies utilising Zoom for work meetings. We recommend Zoom for work, not pleasure, as 7% of cheating men have been caught this way.

Snapchat
Messages on snapchat may seem discrete, one minute they are there, next minute they are gone! Snapchat allows users to send pictures or videos which once viewed will self-destruct and disappear off your phone forever – that is, unless you screen grab them. Some husbands just can’t help themselves, and several wives have found shots of ladies on their phones from snapchat. 

Snapchat also has a snap maps feature that can track your partners location, another sure fire way to catch them cheating. You can even check who your partner has been snapchatting with the most with friends’ emojis – if it’s regularly with an unfamiliar lady this is sure to set off alarm bells. 6% of affairs have been busted by snapchat.

Find my friends
Find my friends is a tracking app – used to easily locate your friends or family. A favorite for parents wanting to keep tabs on their teenage kids, it’s also one of the top apps for finding cheating husbands. 4% of men have actually been caught in the act this way.

Kik
Kik is the favorite app for adultery, a previous study on IllicitEncounters.com confirmed that over half of users (57%) have downloaded Kik to chat to their lovers. Surprisingly only 3% of men have been caught cheating on Kik by their wives. 

Alexa
Alexa has made our lives easier in many ways, with voice activated technology allowing us to play music, movies, order a take away and even turn the lights on. Now, Alexa can go one step further and uncover a love rat! A wife can see what calls have been made directly through Alexa, a call search can quickly reveal the phone number of their husbands’ mistress. 

Expert comment from Jessica Leoni

Alexa has another unique way of revealing an affair, one woman discovered her spouse’s infidelity by playing back audio recordings through Alexa, and hearing her husband’s lover giving voice commands in the recordings. 1% of wives have uncovered adultery through Alexa, low chance of getting caught this way, but possible nonetheless. 

IllicitEncounters.com sex and relationships expert Jessica Leoni said “Apple users need to be extra careful when chatting to their mistress’ via iMessage – messages can easily show up on multiple devices – which really puts you in the danger zone. It’s recommended to stick to more discrete ways of communicating, password protect or hide apps and use aliases for your lovers instead of their real names..

If you want to have an affair it’s also best to keep it off social media – friending your lover online is way too conspicuous.”

Percentage of Affairs Busted by Apps 

iMessage 23%

Facebook 18%

Whatsapp 14%

Tinder 13%

Instagram 11%

Zoom 7%

Snapchat 6%

Find my friends 4%

Kik 3%

Alexa 1%

About the research

NOTES TO EDITOR
IllicitEncounters.com is the UK’s leading dating website for married people and the leading authority on infidelity. With over 1,000,000 genuine UK users since 2004, you’re sure to find your perfect match.

Established in 2004, we have been providing a meeting place for like-minded married and attached people for nearly 12 years. Our members have one thing in common – they are all looking for a little romance outside their current relationship. Whether that’s the occasional bit of flirtatious chat, a regular coffee date, or a full-blown affair, that’s up to them.

We’re always more than happy to talk about IllicitEncounters.com – please contact Christian Grant through the details below – but we’re not willing to speak publicly about SaraHartley.net at this moment in time.

Email: presspr@illicitencounters.co.uk

Mobile: 07824 353986

Twitter: @cheatsafer