* Dubbed ‘Frisky Friday’, there is expected to be a 74% rise in people seeking an affair as schools break up for the summer holidays.
* A whopping 41% of cheats will be meeting up with their lovers at lunchtime today, whilst 7% have admitted they’ve planned a sneaky weekend away before spending the next six weeks with family.
* For cheats who won’t be able to see their lovers this summer, they’ll be using discreet apps like Telegram (42%) and Signal (31%). Whilst others have set up private email addresses (28%), bought a separate phone (8%) and even plan on passing on messages through mutual friends (5%).
* The study was conducted by IllicitEncounters.com, the UK’s largest extramarital dating site.
As the temperature rises and schools close their doors for the summer, there’s more than just holidays on the horizon. Today is the day people are most likely to cheat – dubbed ‘Frisky Friday’, the 19th July promises a flurry of secret meet-ups, as love rats scramble to spend time with their lovers before settling into full-time family mode over the summer break.
According to statistics from the UK’s largest extramarital dating site, IllicitEncounters.com, the first two weeks of July have already shown a 26% increase in activity. However, the real ‘cheatwave’ is predicted for the third week, with user activity expected to spike by 55% and that’s due to peak today, as a whopping 74% rise in user activity is anticipated.
So, when exactly will these secret liaisons take place? According to a poll conducted by the affairs site involving 1,500 of its members, ‘Frisky Friday’ is looking to be a packed day for love rats. The majority of trysts are set to take place during lunch breaks, as 41% of cheaters slip away from their desks for a bite of forbidden fruit.
A substantial 30% have scheduled evening meet-ups, sneaking in some passion before heading home to their unsuspecting partners.
Others will be kick starting their day with an early encounter, as 22% plan on engaging in morning mischief.
The boldest of the bunch, making up 7%, are planning entire weekends away, fully immersing themselves in their extramarital escapades.
Maintaining these secret relationships over the summer holidays, with less freedom for parents and playing happy families becoming their priority, cheaters have revealed which methods they’ll be using to keep in touch with their lovers.
Instant messaging apps Telegram (42%) and Signal (31%) are the top choice for love rats looking to stay connected with their illicit partners over the summer break.
Dedicated email accounts created with the sole purpose of keeping in touch with lovers for secret correspondence will help 28% of love rats maintain a cloak of secrecy.
8% of cheats will be using burner phones to maintain contact with their paramours, whilst 5% will be enlisting mutual friends as go-betweens for an extra layer of discretion this summer.
Jessica Leoni, sex and relationships expert at IllicitEncounters.com, commented on the ‘Frisky Friday’ phenomenon, saying, “When the school year wraps up, parents often find themselves with less freedom as the kids are around constantly, and it all becomes about keeping up appearances and family getaways.
On top of that, warmer weather and the excitement of the summer season often lead to increased risk-taking behaviour. We see this ‘cheatwave’ every July, and it seems that this year more people than ever before will be making the most of ‘Frisky Friday’, so couples should keep an eye out for those furtive glances and unexplained absences – today is set to be a day of discreet dalliances and secretive shenanigans.”
Results
When will people be meeting with their lovers on ‘Frisky Friday’?
Lunchtime 41%
Evening 30%
Morning 22%
Weekend away 7%
How will love rats maintain contact with lovers over the summer?
Telegram app 42%
Signal app 31%
Private email address 28%
Separate phone 8%
Contact via mutual friends 5%
Other 6%
